The Unique Opportunity

You are presented with a very unique opportunity each day you are at work. You have the opportunity to do something for somebody that they may not be able to do for themselves. Given that many of your customers and prospects are so busy running their business, it is logical to take the position that they really need don't have time to get the most out of what you have to offer. You should know all of the features and benefits of what you are selling so it is vitally important that you "think like a client" and determine how to get the most "bang for the buck." Become an unpaid advisor on their staff by helping them help themselves. Relationships are built on trust and helping your customers and clients maximize their investment in your product or service will go a long way in building a long-term relationship. Take a very proactive position in making sure you fully explain everything associated with your offering and ask questions as to how clearly your explanations are understood. Take nothing for granted. Make sure that everyone concerned knows the full potential of your offering and that you are fully committed to making the most of the unique opportunity of helping someone do something they may not be able to do by themselves!